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New PMW-350, EX1R & SxS Media

UPDATE: Oct 20, 2009

Sony’s first memory-based shoulder-mount camcorder with all-new 2/3inch Exmor CMOS sensors, an upgraded EX1R with native DVCAM recording & HDMI Output, plus new lower cost media options!

PMW-EX1R

The XDCAM EX PMW-EX1R is the direct successor to Sony’s first entry into memory recording – the PMW-EX1. The PMW-EX1R features a range of ergonomic enhancements of the EX1, including an improved hand grip, a one-push S & Q switch and a one-push Auto Iris button. Other enhancements include SD recording in DVCAM, a Cache Recording Function, an Image Inversion Function and an IR remote control receptor on the rear of the camcorder’s handle allowing remote control from both the front and the rear of the camcorder. The PMW-EX1R utilizes three 1/2-inch type Exmor™ CMOS sensors, each with an effective pixel count of 1920 (H) x 1080 (V). This technology delivers superior picture performance with full-HD resolution and allows the camcorder to provide an excellent sensitivity of F10 and a remarkable signal-to-noise ratio of 54dB. The PMW-EX1R produces truly exceptional images in 1080p, 720p and 1080i HD. The PMW-EX1R is equipped with a high-quality, high-definition Fujinon 14x zoom lens specifically designed to offer optimum picture performance and unprecedented functionality. The full Sony XDCAM EX line-up provides stunning HD picture quality and efficient nonlinear operation, expanding the creative possibilities in every type of HD video production.

MORE INFO:

http://www.sonybiz.net/biz/view/ShowProduct.action?product=PMW-EX1R&site=biz_en_EU&pageType=Overview&imageType=Main&category=XDCAMCamcorders

PMW-350

The XDCAM EX PMW-350 is the first Sony memory shoulder-mount camcorder, equipped with the cutting edge imaging technology of three 2/3 inch-type Exmor™ full HD CMOS sensors. These sensors (each with an effective pixel count of 1920 (H) x 1080 (V) gives the camcorder an excellent sensitivity of F12 and a remarkable signal-to-noise ratio of 59 dB. Additionally, the large 2/3 inch–type sensors can capture images with a shallower depth of field, giving users more freedom of creative expression. The PMW-350 is studio-configurable, with timecode in/out, genlock in, and HD-SDI and HDMI out and also features a DVCAM recording option. Designed to be very compact and ergonomically well-balanced, the PMW-350, with a main body weight of just over seven pounds, provides a high level of mobility and comfort in a wide variety of shooting situations. In addition, it has a low center of gravity, ensuring outstanding stability on the shoulder; and the PMW-350 is designed to be environmentally friendly thanks to its low power consumption of just 18 watts. The PMW-350K model offers customers a Lens Package, equipped with an HD lens with 16x zoom and a standard 2/3-inch bayonet lens interface. The full Sony XDCAM EX line-up provides stunning HD picture quality and efficient nonlinear operation, expanding the creative possibilities in every type of HD video production.

MORE INFO:

http://www.sonybiz.net/biz/view/ShowProduct.action?product=PMW-350K&site=biz_en_EU&pageType=Overview&imageType=Main&category=XDCAMCamcorders

SxS-1 Memory Card

Sony is enhancing the format with the launch of new series, SxS-1 memory card to give professional videographers even more recording flexibility.

The SxS-1 (SBS-32G1) is fully compliant with the ExpressCard™ industry standard and features high capacity and super fast data transfer speed. Videographers can store up to 32GB of footage – enough for up to 100 minutes of full HD 1920 x 1080 video at 35 Mbps or 140 minutes of 1440 x 1080 video at 25 Mbps.* Large data files such as high definition video can be transferred at up to 800 Mbps* - for efficient non-linear video editing. It’s also extremely compact and reliable to ensure faultless on-location performance in the harshest of environments. (*The speed is measured on XDCAM EX camcorder)

With its affordable price point, SxS-1 opens up exciting new opportunities in mainstream filming and demonstrates the commitment of Sony to support XDCAM EX with practical media solutions. Perfect for videographers looking to capture and edit in high definition at an affordable price.

Users can check the card life* on their PMW-EX1R and PMW-350 camcorders and even see an alarm when the data rewriting limit is reached. (*The new card is also long lasting with an approximately 5 year estimated life when recording at full capacity once per day.)

The SxS-1 will be available from December 2009. It will be fully compatible with the PMW-EX1R (launched December 2009) and PMW-350 camcorders. Existing XDCAM EX models (PMW-EX1, PMW-EX3, PMWEX30 and PMW-10MD) are also compatible following a firmware upgrade, available early 2010.

MORE INFO:

http://www.sonybiz.net/biz/view/ShowContent.action?site=biz_en_EU&contentId=1237476480035&parentFlexibleHub=1163430970071

MEAD-MS01 Memory Card Adapter

Some time ago, it was discovered that it was possible to use consumer SD memory cards in EX camcorders by using off-the-shelf adaptors. This can be made to work, but hasn’t always been reliable and has many limitations. Sony have now decided that they too will support the use of consumer memory cards by introducing their own adapter. This new adapter (MEAD-MS01) makes it possible to use Sony Memory Sticks in any EX camcorder. If you already have an EX1 or EX3 then you will need a firmware update before you can use the adapter and it is recommended that you use the high performance HX range of memory sticks of 4GB size or over. As this has come from Sony, you know that provided you use the recommended media it will work. However you do need to understand that you can only shoot at the standard frame rates, so no over or under-cranking. Also as you are using consumer media it is easier to corrupt your files. Having said that it would certainly be worth having one of these in your kit bag as a stand-by.

MORE INFO:

http://www.sonybiz.net/biz/view/ShowContent.action?site=biz_en_EU&contentId=1237476716938&articlesection=10

PXU-MS240

Sony’s first back up unit for SxS PRO™ is ultra fast with a write transfer speed of up to 600 Mbps for transferring 32GB of footage in just ten minutes.

MORE INFO:

http://www.sony.co.uk/biz/view/ShowProduct.action?product=PXU-MS240&site=biz_en_GB&pageType=OverviewFeatures&imageType=Main&category=VPM+Mobile+Storage